When thinking about building a website, is it best to get a professional to complete the design and build or should you try and build it yourself using something like Wix? What's the difference?
Some things you might need to consider;
- Your total budget
- The amount of time you want to allocate to the project
- The complexity of your business
- The level of experience you have with marketing, design and UX
If you are, for example, a start-up business or a business with a limited budget and want a simple site to explain who you are, a website builder might be the best solution for you.
This can be extremely easy, won't require coding knowledge and there are many attractive template themes to choose from as long as you don't mind having a similar-looking website as another business.
If you're serious about your business and need a high-quality site that stands out from the others and gets results, hiring a professional web development agency is the only way forward. Why? There are a number of reasons:
Saving Time
As a business owner, time is a precious resource and building a website takes time. It is not a easy process, and there's a lot to consider. Hiring a professional developer will save you time because they will have the experience and resources to complete the site as quickly as possible to the highest standard.
Custom Design
The design is one of the keys to building a successful website. A professional agency will have access to professional graphic designers with UX/UI experience able, to build a custom design that complements your brand and encourages visitor interaction.
New Technology
A web developer will have knowledge of and access to the latest technologies and trends. This means the resulting website will use the best possible platform for your requirements and require fewer updates to maintain performance.
Easy To Manage
A good web developer will ensure you are well supported after the project is delivered. You will be able to add blog content and change images and text easily and keep your website looking fresh well into the future.
More Competitive
The purpose of most websites is to attract new business. If you're not getting any new enquiries or selling any product online, the website is not serving it's purpose. A professional web developer along with UX specialists will ensure the best return on your investment and increase your chances of online success.
Competitor research, search engine optimization, accessibility, user experience and responsiveness are all factors a talented web designer and development team will consider to get your website ahead of your competitors and increase your sales and enquiries.
Developed Message
A message can sometimes be hard to deliver. A good web developer/designer will know exactly how to deliver your message both visually and with professional copy. This will make your message easier to read and more visually attractive to receive and understand.
SEO Friendly
Search engine optimisation is a key feature that website developers are aware of. Integrating your site with search engine optimisation best practices is a skill of professional web developers and something a developer will include in their website-building process.
Increase Credibility
Having a professional website will help any kind of business to compete with larger companies. A well-developed design will help increase credibility and in turn, keep users engaged with your site.
Web Support
Hiring a web developer will give you the best web tools, such as hosting and domain management. They will have access to tools to run site speed tests after launching your site and backup software should the worst happen.
A good web agency will also offer monthly support to ensure your website is kept up to date and fix errors that could be created over time.
Summary
Building a website yourself could be a false economy. The time it takes and the performance of the finished result could cost your business dearly, so the expense of hiring a professional may not be as prohibitive as you first think.
For many businesses, a website is the main connection between customers and your brand, yet some businesses still see it as a DIY job rather than calling on a professional to get the best results.
If you want your site to be credible and noticeable, a professional web developer is your best option and could be cheaper than doing it yourself.
Find out if a website is cheaper than you thought. Give Juiced Media a call today on 01502 806996 or visit our contact page.
